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Marek Pałys

Marek Pałys

CEO

Marek Pałys – Co-Founder at Startup House with over 15 years of experience in building digital businesses. A former Head of Groupon Goods at Groupon Poland and an expert in lean product strategy, he helps companies turn their business goals into working software.

Articles: 89

About the author

Latest articles

Glass shield of four stacked layers with a glowing green core, symbolizing an AI agent embedded in a cybersecurity platform
AI AgentsCybersecurityCase Study

How a Cybersecurity Platform Serving Fortune 500 Clients Cut Onboarding by 95% with an AI Agent Built by Startup House

A cyber risk platform trusted by Fortune 500 companies had a familiar problem: customers respected it but opened it once a quarter, and onboarding took 45 minutes of guided setup. Startup House built Aria, an AI agent embedded inside the product, with a four-layer interface that serves board members, CFOs, and CISOs in one panel. Onboarding dropped by 95% to under 2 minutes, data exploration became fully self-serve, and the platform turned into a daily decision-support tool. This case study explains the interface, the tenant-isolation architecture, and why none of it required touching the platform's core codebase.

Marek Pałys

Marek Pałys

Oct 05, 2026・5 min read

Glass medical capsule inside a protective glass sphere with a chrome ring, symbolizing compliance-first healthcare software
HealthtechHIPAA ComplianceAI in healthcare

Healthtech Software Development at Startup House: Compliance-First Projects and Results

In healthcare software, compliance is either an architecture decision or a retrofit. This article shows what designing it in from day one looks like across three Startup House projects: a sales platform for Siemens Healthineers active in more than 60 countries, a dementia care MVP shaped by 7 user testing sessions with patients and caregivers, and Doogie, a HIPAA-grade AI showcase built in 2 months. It also explains how RAG keeps clinical AI answers traceable to verified sources, and why patient data is never used to train models. For MedTech companies and health SaaS platforms, it is a practical look at what compliance-first engineering means beyond the label.

Marek Pałys

Marek Pałys

Oct 03, 2026・5 min read

Glass and chrome balance scale holding green glass coins and a chrome padlock, symbolizing speed and control in fintech AI
FinTechAI in FinanceRegulatory Compliance

AI in Fintech: Startup House Projects, Lessons, and Outcomes

Fintech customers expect consumer-grade speed, while regulators expect bank-grade control. This article shows how Startup House has handled that tension in three projects: automated 24/7 credit decisions for Siemens Financial Services, a cyber risk platform that grew revenue 150% in a year, and a climate fintech team for CHOOOSE assembled in 2 weeks. Each project comes with the lesson it taught us. The article closes with five rules for AI in finance, from grounding every answer in verified data to designing tenant isolation into the architecture.

Marek Pałys

Marek Pałys

Oct 01, 2026・5 min read

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